"Subliminal influence, is the constant drive to the change in consumer choices."
- Wayne Chirisa
"When your pipeline is full – with business coming out of your ears – the notion of people asking for a discount will sound hilarious, because you’ll already be at capacity"
- Chris Murray
"We all need salespeople who help people with the same enthusiasm shown by a small child describing the best Christmas present EVER"
"Get up in the morning on a mission to save prospective clients from the shabby, ill-fitting, overpriced and worthless alternatives that those charlatans - who are your competition - are trying to get ..."
"The salesperson you’d ideally like to be and the salesperson you’d like to encounter as a customer should roughly be the same, shouldn’t they?"
"Salespeople who think that it’s all about price aren’t required: If it can be sold on the internet at the lowest price, you can take the huge cost of a sales team out of the equation."
"We all need salespeople who understand the problem and can deliver a solution that works brilliantly for both sides."
"We all need salespeople who deliver value that wasn’t there before they arrived."
"I can’t and won’t promise you magic sales fairy dust or the Jedi Mind Trick for salespeople – they simply don’t exist."
"Remember: when you walk into a DIY store to buy a drill, you don’t want the drill. Your end goal is to make a hole and, in order to achieve this, you have to buy the drill."