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"Everyone is either building an audience or being an audience these days. Someone, somewhere in the world is thinking up content that will appeal to you as you read this. You are someone’s target audie..."

- Laura Busche

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"Human beings are complex information consumers: they have active needs, passions, and preferences. They lead different lifestyles — some that you will never be able to empathize with unless you dive d..."

- Laura Busche

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"Personally, I believe in tools that close the gap between professionals and beginners, understanding that — push comes to shove — this is a world of beginners."

- Laura Busche

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"If you're asking yourself who the content is for, it's already too late to make an impact."

- Dane Brookes

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