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"And so we keep on thinking, because the next thought might be the answer."

- Jonah Lehrer

creativitythinkingimagination-reading

"It doesn't matter if people are playing jazz or writing poetry -- if they want to be successful, they need to learn how to persist and persevere, how to keep on working until the work is done. Woody A..."

- Jonah Lehrer

imaginationcreativityworksuccessgritcreativity-work

"The great ages did not perhaps produce much more talent than ours,' [T.S.] Eliot wrote. 'But less talent was wasted."

- Jonah Lehrer

creativitylondontalentelizabethan

"...Why are corporations so fleeting?...Instead of imitating the freewheeling city, these businesses minimize the very interactions that lead to new ideas. They erect walls and establish hierarchies. T..."

- Jonah Lehrer

citiescreativityculturecorporations

"The vocational approach at NOCCA (New Orleans Center for the Creative Arts) helps build grit in students. It teaches them how to be single-minded in pursuit of a goal, to sacrifice for the sake of a p..."

- Jonah Lehrer

creativityworkmotivationsuccessgritcreative-arts

"The only way to maximize group creativity—to make the whole more than the sum of its parts—is to encourage a candid discussion of mistakes. In part, this is because the acceptance of error reduces cos..."

- Jonah Lehrer

creativitymistakesright-and-wrongcollaborationgroups

"In fact, most of us see perseverance as a distinctly uncreative approach, the sort of strategy that people with mediocre ideas are forced to rely on."

- Jonah Lehrer

creativityperseverance

"Science has discovered that, like any work of literature, the human genome is a text in need of commentary, for what Eliot said of poetry is also true of DNA: 'all meanings depend on the key of interp..."

- Jonah Lehrer

lifeliteraturesciencednagenesgenome

"The benefit of such horizontal interactions - people sharing knowledge across fields - is that it encourages conceptual blending, which is an extremely important part of the insight process."

- Jonah Lehrer

knowledgecommunicationinsight

"...new ideas are merely several old thoughts that occur at the exact same time."

- Jonah Lehrer

thought
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