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"If we start to think about trust as a public good (like clean air and water), we see that we can all benefit from higher levels of trust in terms of communicating with others, making financial transit..."

- Dan Ariely

trustrationalitymarkets

"...[D]ivision of labor, in my mind, is one of the dangers of work-based technology. Modern IT infrastructure allows us to break projects into very small, discrete parts and assign each person to do on..."

- Dan Ariely

business

"In essence, individuals more concerned with portraying their own uniqueness were more likely to select an alcoholic beverage not yet ordered at their table in an effort to demonstrate that they were i..."

- Dan Ariely

perceptiongoalsuniqueness

"Following imprinting, valuations become locally coherent, as the consumer attempts to reconcile future decisions of a "similar kind" with the initial one. This creates an illusion of order, because co..."

- Dan Ariely

choicesdecision-makingeconomics-philosophy

"It seems then that instead of consumers' willingness to pay influencing market prices, the causality is somewhat reversed and it is market prices themselves that influence consumers' willingness to pa..."

- Dan Ariely

influencepriceeconomics

"When the Starbursts cost a cent apiece, the average number of candies per customer was 3.5, but when the price went down to zero, the average went down to 1.1 per customer. The students limited themse..."

- Dan Ariely

politenesspricefree

"Moreover, grandmothers of students who aren't doing so well in class are at even higher risk - students who are failing are fifty times more likely to lose a grandmother compared with non-failing stud..."

- Dan Ariely

funnycheatinglyingdishonesty
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